CFO Rule of Thumb: 80% of your profits should be coming from 20% of your services. Short and sweet. If you need help figuring out how...

Rule of Thumb: Every dollar spent on growth must produce 5 dollars in revenue. It's called the 5X rule. Successful, growing businesses...

Short answer: HELL YES! One of the most important things you can do as a small business owner is to separate your business from your...

The Balance Sheet is the true scorekeeper of your business. Photo by Rachel Claire from Pexels One of the most dangerous health...

You may assume that you "should" make a profit. But have you asked yourself why? Let me be clear: YOU MUST MAKE A PROFIT Because profit...

Women view power VERY differently than men. Men tend to associate power with what they can own and command. Women tend to associate...

The value of a customer should be three times more than the cost of acquiring them. If we spend too much money chasing customers, it...

If you only have 30 minutes a week to look at your numbers, I recommend the following 5 numbers to watch weekly and track. I understand...

I recommend keeping 1.5 times your monthly expenses in the operating account and 3 times the monthly operating expenses in a separate...

Photo by Michal Matlon on Unsplash No one likes to feel dumb. I hate feeling dumb. But I have done dumb and I will bet you have too. ...

Or to say it another way, are YOU getting in your own way of making the money you want? "Well that's ridiculous, Diana, of course I am...

Stay with me for a second ... I know it sounds like a silly question. But just for a moment, think about it. What would your business...

When you’re first starting in business, there are bound to be a few expenses. If you’re not prepared for these startup costs, you could...

When you go for your annual physical, the nurse takes a set of vital signs, or measurements. They take your temperature, blood pressure,...

Well-meaning and excited people tend to go into entrepreneurship for more “freedom” and money. In my experience, they don’t get NEITHER...

COVID is a business disruptor. I pray that soon, the COVID-19 global pandemic, will be something most of us will forget. It’s hard to...

That may sound like a silly question, but I believe it is everything. Do you love your business? Or have you fallen out of love with it?...

This impacts every area of their lives, including money. As a business coach, I work with CEOs and Business Owners every day. I observe...

There are numbers and there are NUMBERS. Some matter more than others. Some matter to you but not to your accountant. Some are required...

(portions of this article appeared in Entrepreneur magazine) There are many reasons to become an entrepreneur, but no matter what yours...